Back to Home

PRIVACY POLICY

Your privacy is important to us. Learn how we collect, use, and protect your personal information.

Last Updated: March 2026

At Vitesse Supercars, we are committed to protecting your privacy and ensuring the security of your personal information. This policy explains how we collect, use, store, and protect your data in compliance with UK GDPR and Data Protection Act 2018.

Information We Collect

  • Personal identification: Name, email address, phone number, date of birth.
  • Driving credentials: UK driving license number and details.
  • Payment information: Credit/debit card details (securely processed).
  • Booking details: Rental dates, vehicle preferences, special requests.
  • Usage data: Website interactions, IP address, browser type, device information.

How We Use Your Information

  • Process and manage your vehicle rental bookings.
  • Verify your identity and driving credentials for insurance purposes.
  • Send booking confirmations, reminders, and important updates.
  • Improve our services and customer experience.
  • Comply with legal obligations and prevent fraudulent activities.
  • Send marketing communications (with your consent).

Data Protection & Security

  • We use industry-standard SSL encryption to protect your data.
  • Payment information is processed through secure, PCI-compliant gateways.
  • Access to personal data is restricted to authorized personnel only.
  • Regular security audits and updates to protect against breaches.
  • Data is stored on secure servers with backup and recovery systems.
  • We never sell or rent your personal information to third parties.

Third-Party Sharing

  • Insurance providers: To arrange comprehensive coverage for your rental.
  • Payment processors: To securely handle transactions.
  • Vehicle tracking services: For security and recovery purposes.
  • Legal authorities: When required by law or to protect our rights.
  • Service providers: Who assist in operating our business (under strict confidentiality).

Your Rights

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request corrections to inaccurate or incomplete data.
  • Deletion: Request deletion of your data (subject to legal requirements).
  • Objection: Object to processing of your data for marketing purposes.
  • Portability: Request transfer of your data to another service provider.
  • Withdraw consent: Opt-out of marketing communications at any time.

Cookies & Tracking

  • We use cookies to enhance your browsing experience.
  • Essential cookies: Required for website functionality.
  • Analytics cookies: Help us understand how visitors use our site.
  • Marketing cookies: Used to deliver relevant advertisements.
  • You can control cookie preferences through your browser settings.
  • Disabling cookies may affect website functionality.

Data Retention

  • We retain your data only as long as necessary for the purposes outlined.
  • Booking records: Kept for 7 years for legal and tax purposes.
  • Marketing data: Retained until you withdraw consent.
  • Inactive accounts: May be deleted after 3 years of inactivity.
  • Legal requirements may necessitate longer retention periods.
  • You can request deletion of your data at any time (subject to legal obligations).

Questions About Your Privacy?

If you have any questions about how we handle your data or wish to exercise your rights, please get in touch.